I’ll bet you won’t be surprised when I say I send articles to my friends and family. But, you may be surprised to know I send them several times a day. Of course, I am positive it’s information they ABSOLUTELY have to know and have. Well, I did that again last week. But, this time I only sent it to my son, because I knew it could be very important to him.
Continue reading Eat up- quickly!
How we think and act is not something we developed on our own. No, our brains have evolved over the millennia to learn routes, to know where things are, etc. Things that until recently were the critical items in our lives.
Continue reading Data Overload? Or, Gimme More?
You know that crap that we don’t timeslice or multitask? Do you not walk around and talk on the phone? What about when you are cooking? (You DO cook, right?) You are thinking of the next ingredient to add as you tend to the dissolution, sautéing, or mixing of what is in front of you.
Most of you know that I used to be an academic. Or, maybe I should say that I used to be a professor first and an entrepreneur/consultant second- because I’ve been accused of being an academic forever. Because I want to study everything. And, I tend to lecture (or get on my soap box) often.
Continue reading This is a drone of another sort…
Dear Occasional Client*:
I know you just love getting these monthly notes from me. But, we really do want you to pay the lowest amount of taxes legally required- and to grow your business. And, it’s really hard for us to help you do that if you think meeting in January or February will work- especially for the year that just ended. Because once the calendar has closed up 2013- so has your ability to afford yourself of whatever tax breaks existed- and to insure that you can hit 2014 at maximum speed.
Continue reading An Open Letter
Let me see. Was that one blue one and two red ones and one each of the white ones? And which ones do I take in the morning and which ones at night?
Continue reading Pushing Pills
Continue reading Shared Group Homes- with a Twist and a Benefit
So, after 20 years- I’m leaving MSN. I once was proud to be among those promoting Microsoft and its products- but over the past few years, the systems employed by the firm have become onerous, ponderous, and intrusive.
Continue reading Microsoft has changed
I’ve written before about the value (and pay) of CEO’s of large (and small organizations). And, the value of institutional memory. So, when one is new in a position- and in a new environment, it is difficult to trust your instincts. Because YOU have no basis for such instincts. So, you have to consider a fair number of options, or have folks you can trust that have that institutional memory upon which you can rely.
Continue reading Eeny, Meeny, Miney, Moe..
So, my friends Ann Mullen (who kept me apprised of the blog) and Jaco Grobbolaar discussed neuromarketing last week. The premise of Jaco’s blog was that we can’t trust what people say- since they often do other than what they indicate to marketers (and others). So, marketers are looking to see (literally) more of how we think. The goal is to discern how our brain really is responding to those marketing approaches- and hone in on the best ones.
Continue reading Neuromarketing- a response.