Category Archives: Business Management

Personal Corporate Branding

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Firm executives have found that there is no such thing as “personal branding”.   Nope, the founder’s brand is the company’s brand.  (I am so glad that I chose “cerebrations.biz” as my brand- because our company does stand for using intelligence and creativity to achieve its goals.)

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Let’s Innovate

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Yes, I am a techie.

But, I know that innovation doesn’t only get introduced from a research lab or a design studio.  After all, I invented my artificial kidney in my basement.  Colon lavage via a thought experiment.  The concept for a neurosurgical drill during a midnight reverie.  And, so on.

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