Tag Archives: technology

We need to learn NEW lessons from these 3 failures

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We need to change our paradigm.  Not because of the dramatic In Search of Norman Rockwell's Americachanges occurring in the Middle East (but that would be a good reason, anyway.  May the changes bring democracy to that part of the world). No, because we Americans have learned the wrong things from our own recent history- and those errant ways will make it difficult for us to grow and prosper as a nation.

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Find the RIGHT Technology to Grow Your Business

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Drs. Tellis and Sood (USC and Emery University, respectively) discuss the need for management to choose and back the “”right” technology to grow their business.  Their premise is that management often fails to discern among different levels of technology (and, therefore, miss the boat); it believes in the orderly path for technology development (as opposed to random path); and, management feels  that consumer taste is directed by whim (but, the authors correctly state this is untrue- consumers are motivated by existing innovation and changes).

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